Enterprise workflow AI (Now Assist agents)

ServiceNow

The No.1 in enterprise-workflow SaaS. 2025 subscription revenue $12.8B (+21%), with its Now Assist AI assistant surpassing $750M ACV and targeting $1.5B+ in 2026. It is shifting to consumption-based pricing by bundling AI agents into Pro Plus and Enterprise Plus, with renewing customers expanding ACV 3x on average. A flagship of the agent-native application demand layer, buying cloud and GPUs to sell AI agents to enterprises.

NOW Updated Jul 10, 2026 3 AI consumers

Per the valuechain.wiki graph, ServiceNow is directly linked to 2 companies (2 supply, 0 revenue relationships) and reaches 36 companies within two hops; the links are backed by 3 dated sources, 1 of them primary filings (as of 2026-07-10).

Annual return · 2026-07-10'21+17.9%'22-40.2%'23+82%'24+50.1%'25-27.7%YTD-29.7%
Money inEnterprises (workflow SaaS subscription)Now Assist AI agent (ACV)
ServiceNow2025 subscription $12.8B
Money outMicrosoftinfrastructure & R&D (undisclosed)NVIDIA

Financials & Segments

  • Total revenue · 2025 subscription $12.8B (+21%)
  • Customer concentration · Now Assist ACV $750M to $1.5B (2026E).
  • Segments · Workflow subscriptions · Now Assist AI agents

Revenue from

  • Enterprises (workflow SaaS subscription) High confidence
    Workflow-SaaS subscriptions to global enterprises ($12.8B in 2025, +21%).
    Confirms EN SEC EDGAR Published Feb 1, 2026: ServiceNow FY2025 annual report (ARS)
    Confirms EN Futurum Published Jan 29, 2026: ServiceNow Q4 FY2025 earnings, AI platform
  • Now Assist AI agent (ACV) High confidence
    Now Assist AI agents to enterprises (ACV $750M to $1.5B).
    Confirms EN CX Today Published Jan 30, 2026: ServiceNow AI adoption is the main growth driver
    Confirms EN Futurum Published Jan 29, 2026: ServiceNow Q4 FY2025 earnings, AI platform

Pays to

  • Microsoft Medium confidence
    Runs its platform and AI agents on Azure cloud.
    Confirms EN Futurum Published Jan 29, 2026: ServiceNow Q4 FY2025 earnings, AI platform
  • infrastructure & R&D (undisclosed) Low confidence
    Cloud infrastructure and R&D.
    Confirms EN SEC EDGAR Published Feb 1, 2026: ServiceNow FY2025 annual report (ARS)
  • NVIDIA Low confidence
    NVIDIA GPU compute for AI agents and LLMs.
    Confirms EN CX Today Published Jan 30, 2026: ServiceNow AI adoption is the main growth driver

Value-chain ripple (2 tiers)

Following node-to-node links up to 2 tiers; each firm is shown once, at its nearest tier.

CompanyChain'21'22'23'24'25YTD
ServiceNownode+17.9-40.2+82+50.1-27.7-29.7
NVIDIAbenef1+125.5-50.3+239+171.2+38.9+13.3
Kioxiabenef2····+1082.1+260.5
Micron Technologybenef2+24.2-45.9+71.9-1+240.2+243.3
Murata Manufacturingbenef2-14-11.7+24.7-16.5+29.9+217.4
Nan Ya PCBbenef2+110.6-46.7-0.5-38.3+188.2+213.4
ASE Technologybenef2+38.3-12.8+60.9+10.1+65.6+167.6
Nebius Groupbenef2····+202.2+162.4
Astera Labsbenef2····+25.6+148.2
Ibidenbenef2+30.4-19.6+51.6-38.6+261+147.1
SK hynixbenef2-0.4-25.6+53.9+48.6+361.1+140.3
Unimicronbenef2+133.5-30.2+35.2-19.7+175.7+131.6
Corningbenef2+5.9-11.6-1.2+60.6+87.8+118.8
Lumentumbenef2+11.6-50.7+0.5+60.1+339.1+117.6
Samsung Electronicsbenef2-9-14.2+20.9-26.4+212.9+77.9
onsemibenef2+107.5-8.2+33.9-24.5-14.1+77.2
Coherentbenef2-10-48.6+24+117.6+94.8+75.8
Eoptolinkbenef2-10.1-27.7+136.6+197+368.8+74.9
InnoLightbenef2-30.7-18.3+253.7+12+468.1+68.8
Keysight Technologiesbenef2+56.3-17.2-7+1+26.5+58.5
Delta Electronicsbenef2-3.4+10.4-0.3+59.2+183.8+54.9
Monolithic Powerbenef2+35.5-27.8+79.8-5.6+54.5+49.8
Analog Devicesbenef2+21-4.9+23.4+8.8+29.8+46.7
TSMCbenef2+12.1-36.7+42.3+92.6+55.9+43.6
ABBbenef2+23.9+7.3+18.9+39+36.1+27.2
Pegatronbenef2-5.9+0.6+35.3+21.2-23.8+24
Luxshare Precisionbenef2-11.9-30.2-21.2+58.8+29.3+20.6
Digital Realtybenef2+30.7-41+39.9+35.9-10.1+18.2
Amphenolbenef2+34.9-12+31.5+41.3+96.1+18.1
Wistronbenef2+7.9+9.7+272.7-1.6+22.7+14.8
King Yuan Electronics (KYEC)benef2+26.7-7.7+132.4+38.6+171+4.2
BlackRockbenef2+29.4-20.4+17.9+29.3+6.6-2.1
TE Connectivitybenef2+35.1-27.7+24.6+3.5+61.1-11.3
Recursion Pharmaceuticalsbenef2·-55+27.9-31.4-39.5-13
BYD Electronicsbenef2-56.1+16-0.4+60.6-19.4-34.4

YTD as of 2026-07-10 · source: Yahoo Finance

ServiceNow operates across Enterprise workflow AI (Now Assist agents). It remained weak at -27.7% in 2025 and -29% in 2026. The supply side (avg -5.7%) leads the stock (-29%), with spending rippling down to suppliers first. Among connected nodes the furthest ahead is NVIDIA (+8.7%) and the furthest behind is Microsoft (-20.2%). If chain logic explains the gap, the laggard is the next propagation candidate; if not, the link itself deserves a second look. A flagship of the agent-native application demand layer, buying cloud and GPUs to sell AI agents to enterprises.

Analysis generated from returns as of 2026-07-09

Analyst ratings

Consensus: Buy 2 · Hold 0 · Sell 0 · Avg. target $130 · Price $107.71 (07-10) · Upside +21%

BrokerRatingTargetPublished
Truist SecuritiesBuy$130Jul 9, 2026Report
Benchmark · Yi Fu LeeBuy$130Jun 15, 2026Report

On a post-split basis (5-for-1 in December 2025), Truist and Benchmark both raised targets to $130 in June-July 2026 on accelerating enterprise AI adoption, maintaining Buy ratings.

Analyses covering this node


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© 2026 Willow Investments, Inc.Company value-chain data · contact@willowinvt.com