{"slug":"deckers-brands","name":"데커스 브랜즈","name_en":"Deckers Brands","ticker":"DECK","updated_at":"2026-07-11T10:20:04.622+00:00","canonical":"https://valuechain.wiki/deckers-brands","kicker":"임의소비재 · S&P 500","kicker_en":"Consumer Discretionary · S&P 500","lead":"어그와 호카 등 신발 브랜드를 보유한 기업으로 프리미엄 부츠와 러닝화 시장에서 빠르게 성장하고 있다. S&P 500 구성종목. 섹터: 임의소비재(Footwear). 밸류체인 관계·수치 데이터는 조사 전인 기본 노드로, AI 질문 수요가 관측되면 상세 노드로 승격된다.","lead_en":"A footwear company owning brands such as UGG and HOKA, growing rapidly in the premium boot and running shoe markets. S&P 500 constituent. Sector: Consumer Discretionary (Footwear). Baseline node ahead of value-chain research; promoted to a full node once AI question demand is observed.","segments":{"parts":[{"name":"어그(UGG)"},{"name":"호카(HOKA)"},{"name":"기타 브랜드"}],"total":"약 $4.3B (FY2024)"},"segments_en":{"parts":[{"name":"UGG"},{"name":"HOKA"},{"name":"Other Brands"}],"total":"~$4.3B (FY2024)"},"returns_yearly":{"2021":27.7,"2022":9,"2023":67.5,"2024":82.3,"2025":-49,"2026":2.2},"return_asof":"2026-07-10","value_chain":{"leading":[],"benefiting":[],"analysis":null,"analysis_en":null,"analysis_asof":null},"edges":[]}